DataCore Software, a leading provider of storage virtualization software, has once again scooped one of the UK’s top storage awards by winning the Virtualization Product of the Year Award at the prestigious 2010 Storage Awards held last week at the Tower Hotel in London.

Keith Joseph, Regional Manager, Northern Europe, DataCore Software, commented, “What DataCore’s SANmelody provides is an agile, virtual storage infrastructure that aligns with the other two key dimensions of virtualization. DataCore does for storage what VMware, Microsoft and Citrix do for servers and desktops. This is the first time this category has been represented at the awards and it illustrates just how important the software storage aspect is to server and desktop virtualization.”

Virtualization projects are 3-dimensional

Servers and desktops deserve much attention, but disks represent a disproportionately large share of recurring capital expenditures and a constant source of upheaval. By virtualizing disks across pools of tiered storage devices, DataCore software overcomes incompatibilities among different generations, models and manufacturers to maximize their combined value. As importantly, it eliminates storage-related disruptions, bottlenecks and funding roadblocks that jeopardize server and desktop virtualization projects. DataCore lets you provision, share, reconfigure, migrate, replicate, expand and upgrade storage without slowdowns or downtime. This helps contain costs, avoid risks, boost productivity and extend the life of IT investments.

In terms of how SANmelody delivers value, the Virtualization Product of the Year Award signifies the readers’ appreciation of how it easily and cost-effectively it converts physical Intel/AMD servers or virtual machines (VMs) into fully-capable, virtualization servers that are able to optimize, protect and manage storage over existing networks to fulfill the needs of application servers.

The Storage Awards were established in 2004 to recognize best-in-breed, easy to use solutions that make the working lives of storage and virtualization managers easier and more effective.